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Enterprise 2.0 Conference: 耐克的客户体验2.0?

September 10th, 2009

没错,耐克也来了,甚至连主办方也在惊呼居然有这么多大企业愿意向全世界分享他们在企业协作上取得的成功经验:

..I’m always impressed when big brand enterprises are willing to share their experiences…

Art King(Global Infrastructure Architect at Nike)讲道:

互联网的快速发展对企业的影响已经愈加深远,而我们的目标就是基于这些互联网工具打造完美的用户体验,为此我们已经开始restructuring our landscape to enable “Business Class” service delivery。我们将建立一个基于互联网的无边界的全球企业协作机制,当然,这需要适当的技术手段、合理的用户支配权(with appropriate levels of technical controls and personal governance)

耐克人的话题将是:

“Internet Collaboration Transformation at Nike”

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